Privacy policy.
Who we are
Scale at Speed is operated by Do Your Bit Ltd, a company registered in England & Wales. Do Your Bit Ltd is the data controller for any personal data you share with us through this website.
What we collect
Only what we need to do the job you’ve asked us to do:
- Newsletter signup: your first name and email address, plus the topics you’re interested in. Processed by Mailchimp on our behalf.
- Contact form: whatever you type into the form — typically name, email, organisation and your message. Sent directly to our inbox.
- Server logs: anonymised request metadata (IP prefix, user agent, timestamp) kept for 14 days for security and performance diagnostics.
- Analytics (consent-based): if you accept the cookie notice, Google Analytics 4 records aggregate pages viewed and the route you took to get here. We also run Cloudflare Web Analytics (cookieless, no consent needed) as a cross-check.
- Marketing attribution (consent-based): if you accept, the LinkedIn Insight Tag tells us which LinkedIn posts bring readers to this site — so we know what’s worth writing more of.
- Affiliate tracking: if you arrive here via a Rewardful affiliate link, a first-party cookie associates your visit with the referring partner for 60 days so they get properly credited. No other use.
Lawful basis
For newsletters and contact enquiries: your consent (you opted in) and legitimate interest (answering you). For analytics and marketing attribution cookies: your consent through the cookie notice. For logs, strictly-necessary cookies, and affiliate attribution: legitimate interest in keeping the site working, secure, and fairly credited.
Who we share it with
Third parties that process data on our behalf, each bound by a data processing agreement:
- Mailchimp (newsletter) — servers in the US under the UK-US Data Bridge.
- Google (Analytics 4, Tag Manager) — servers in the US under Standard Contractual Clauses. Only if you consent.
- LinkedIn (Insight Tag) — servers in the US under Standard Contractual Clauses. Only if you consent.
- Rewardful (affiliate tracking) — servers in the US.
- Cloudflare (CDN, DNS, Web Analytics) — global edge network.
- Our hosting provider (LiteSpeed VPS) — servers in the UK.
- GitHub (source control for the site and its content) — servers in the US.
We don’t sell your data. We don’t buy advertising against it. We don’t profile you.
How long we keep it
Newsletter subscriptions until you unsubscribe (every email has a link). Contact emails for two years after the last correspondence. Server logs 14 days. Affiliate cookies 60 days. Analytics and marketing cookies have their own lifetimes (see the table below).
Your rights
You can ask us at any time to show you what we hold, correct anything wrong, or delete it entirely. Email [email protected] and we’ll respond within 30 days. If you’re unhappy with how we’ve handled your data you can complain to the UK Information Commissioner at ico.org.uk.
Cookies
You saw a cookie notice when you first arrived. You can change your answer any time — clear the sas-consent cookie in your browser and the notice will reappear on the next page load.
Strictly necessary — always on
These keep the site working and remember your consent choice. They don’t require a banner under UK/EU law.
| Cookie | Set by | Purpose | Lifetime |
|---|---|---|---|
sas-consent | scaleatspeed.com | Remembers your cookie-notice choice | 180 days |
__cf_bm | Cloudflare | Bot management / anti-abuse | 30 minutes |
cf_clearance | Cloudflare | Set only if you pass a security challenge | Session |
rewardful.referral | Rewardful | Affiliate attribution — only if you arrived via a partner link | 60 days |
Analytics — only if you accept
| Cookie | Set by | Purpose | Lifetime |
|---|---|---|---|
_ga | Distinguishes unique browsers (client ID) | 2 years | |
_ga_R9X1G4J7XT | GA4 session state for this site | 2 years |
Marketing attribution — only if you accept
| Cookie | Set by | Purpose | Lifetime |
|---|---|---|---|
bcookie | Browser identifier | 2 years | |
bscookie | Secure browser session | 2 years | |
lidc | Datacenter routing | 1 day | |
li_gc, li_mc | Guest / marketing consent state | 2 years | |
UserMatchHistory | Ad-sync history | 30 days | |
AnalyticsSyncHistory | Sync timestamp | 30 days |
If you decline, none of the analytics or marketing cookies are set. The consent notice itself also respects Google’s Consent Mode v2 — so even when Google’s own tag loads, it’s told to treat you as not-consented unless you’ve explicitly said yes.
Changes
We’ll update this page if anything material changes and note the revision date at the top.